Here are our top 5 picks for the most memorable and likeable Australian marketing campaigns, as well as the 5 most controversial and worrying Australian marketing campaigns ever. Biggest Marketing Fails Of All Time 1. As a culture, we cannot abide bad movie posters. Just take a trip to your nearest cinema. The best marketing campaigns work with the films they are building anticipation for. 10 Most Ridiculous Movie Marketing Campaigns. But when movie posters fail, they fail hard. When it comes to advertising campaigns, we tend to remember the more extreme ones.. Movie studios put so much money into promoting their products that we hold their marketing to a higher standard than practically any other form of print media. Best & Worst / Movie Campaigns Which films had the best tag lines, the worst acting, and the best body hair? Want to see some of the worst print graphic design you'll ever encounter in your life? The next stroke of genius in a marketing campaign, which had so far put a giant bomb-wielding monster in the heart of a city rebounding from tragedy, was to go into outer goddamn space. Sometimes ads are funny, sometimes they are poignant, but mostly they are annoying. Tourism Australia: There’s Nothing Like Australia. It is on TV, in Movies, on the Internet, on Buses and practically anywhere it can be seen by prospective customers. These lessons are valuable for all marketers — regardless of industry — in the quest to level up. Yep, movie marketing campaigns are some of the most attention-grabbing pieces of marketing out there, and there are ones aimed at just about every single person out there. This list looks at 10 marketing gaffes, and blunders, or just downright bad commercials. BEST: 1. 7. It started with a classified ad posted in local papers by “The Joker” for recruiting clowns on June 26, 2008, with an email ID [email protected] Two dozen people who emailed to that address received an invite to the movie’s premiere. Creating a clever ad campaign is tricky any day – but during a pandemic (don’t get me started on the other numerous crises of 2020) it really takes something extraordinary!. First on the list is Tourism Australia with their 2012 campaign, “There’s Nothing Like Australia”. The New Coke Fiasco Obviously the movie didn't quite deliver on those terms, so kudos for successful fraud, which is sometimes what a marketing campaign is. They let you know you should be excited for what you’re about to see, but you should still see it. Simon Kemp, a marketing expert with almost two decades of experience, agrees that Pepsi has handled the fallout well but says all eyes will be on its next campaign. Image Source: firstshowing The cake was the result of a campaign by the Santikos Theater chain from Texas meant for buzz-building aimed at local media. By Owen Gleiberman But the gambit worked like a … Here are 15 of the craziest marketing schemes for movies that actually worked. Ranking Every Lars Von Trier Film Worst To Best 10 Awesome Movie … We’ve compiled some of the worst marketing fails in recent memory, with tidbits on what went wrong (and why), so that you don’t make the same in your marketing campaigns. And sometimes, ads are downright stupid. The best and worst advertising campaigns of 2020 are still rolling in!. With so much going on, these days movie makers have almost always got to do more than just put out an incredible trailer that leaves viewers desperate for more. They suggest something about the movie, without giving everything away. Let you know you should be excited for what you ’ re about see! 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